‘Here’s to our soldiers’ this Autumn, with Hovis Seed Sensations
Help raise £100,000 for the Royal British Legion
Treat yourself to some Hovis Seed Sensations this Autumn and you’ll be helping to raise £100,000 for the Royal British Legion (RBL).
Hovis has chosen to support RBL because of its heritage for helping British servicemen and women. In 1941, Hovis provided a Spitfire plane to the RAF for its WW2 effort. The plane was named Hominis Vis, Latin for ‘the strength of man’ and the inspiration for Hovis’ brand name.
The Royal British Legion safeguards the welfare, interests and memory of those who are serving or who have served in the Armed Forces. They are one of the UK’s largest membership organisations and recognised as custodians of Remembrance; also running the annual Poppy Appeal.
Hovis Seed Sensations is a premium range of great tasting bread and rolls from Britain’s most famous baker:
• Rich & Roasted Rolls / 800g loaf – bursting with the flavour of eight varieties of seeds, including 700 poppy seeds in every roll / 8,000 poppy seeds in every loaf
• Light & Nutty Loaf 800g loaf – crammed with six varieties of delicious seeds, including over 16,000 poppy seeds in every loaf (also available in 400g)
A donation will be made to the RBL Poppy Appeal for every special bag of Hovis Seed Sensations bread and rolls sold between 15th October and 15th November 2009.
Hovis Seed Sensations is sold in major supermarkets.
RRPs:
Light & Nutty 800g / Rich & Roasted 800g: £1.53
Light & Nutty 400g: £0.90
Rich & Roasted rolls: £1.29
-ends-
For more information, samples and pictures contact:
Frank PR
020 7693 6999
hovis@frankpr.it
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2 comments:
I covered the photography for this event, did all the leg work, got Frank PR and Hovis a half page spread in the Bexhill Observer (how much does that cost in advertising?)took half a day off work (unpaid)to do it and kept Frank PR well informed of the progress of the job. 5 months later and I still have not been paid for it (£60). Dont think I would trust Frank PR again. My contact was Sarah Treadwell Jones and she was totally uninterested once the job was complete. How bad is that? Even the accounts department kept fobbing me off.
Tony Coombes
tonycoombes@sky.com
Frank PR chairman Graham Goodkind dealt personally with issue of me not getting paid and I can not thank him enough. My trust in Frank PR is restored. Many thanks Graham for your understanding and kindness, you really are a gent.
Tony Coombes
tonycoombes@sky.com
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