NEWS FROM COW & GATE

DANCE DANCE BABY

COW & GATE REVEALS NEW AD FEATURING LITTLE PERSONALITIES

Cow & Gate, the baby feeding brand, has today unveiled its new personality-packed advertising campaign, 'Dance Dance Baby', starring little groovers from across the country.

From bouncing on their bottoms to jiggling along to a jive, moving to music is just one way little ones show off their big personalities. In celebration of this, Cow & Gate is putting the nation's grooviest movers in the spotlight.

Over the summer months, Cow & Gate invited parents to submit videos of their little ones expressing their personalities through dance for the chance to take the stage in the brand's next advert. The final stars were selected from over 3,500 entries.

Bruce Newman, Cow & Gate Marketing Manager, comments: "Cow & Gate loves little personalities, which is why we wanted to celebrate seeing the nation's little one’s personalities come to life in our latest advert.

"These little ones have danced their way into our hearts and we know they'll have audiences boogying too".

The 'Dance Dance Baby' advertisement is due to air on 19^th October and will also be available to view on Cow & Gate's website and YouTube channel.  For more information on Cow & Gate, visit www.cowandgate.co.uk or find them on Facebook www.facebook.com/cowandgateuk.

NEWS FROM COW AND GATE

DANCE DANCE BABY

COW & GATE IS SEARCHING FOR LITTLE ONES TO STAR IN NEW ADVERT

Cow & Gate, the baby feeding brand, is searching for little ones to be the personalities of a new advert, who will be found through the brands new campaign, Dance Dance Baby.

Whether it’s bouncing on their bottoms or whirling around, little ones love moving to music as a way to express themselves, and Cow & Gate wants to celebrate seeing their personalities come to life.

Following up the hugely popular 'Supergroup' TV ad, Cow & Gate is putting out the call for UK parents to share videos of their little ones personalities.

Parents are invited to upload videos via Dance Dance Baby of their little one, aged between nine months and three years, for the chance to be featured in Cow & Gate’s new advert. All videos must be uploaded by 15^th July 2013.

Bruce Newman, Cow & Gate Marketing Manager comments: "At Cow & Gate we love it when little one’s show their personalities, which is why we're really excited about our new brand activation to find little personalities to star in our new advert.”

For more information visit www.dancedancebaby.co.uk