NEWS FROM COW & GATE

GA GA GOURMET

Cow & Gate offers once in a lifetime five-star dining experience to little ones in London

Cow & Gate has teamed up with Jenny Frost, mum to 9 month-old twin girls Blake and Nico, to launch Purée, the UK's first ever dining experience designed exclusively for babies. Offering a first taste of the finer things in life, Purée provides an immersive sensory experience that is all about the little (ones) details.

Delivering silver-spoon service in a sensational setting, Purée has been designed with babies' sight, sound and taste in mind. Culminating in a truly memorable meal occasion, the restaurant will be serving up tasty, top quality Cow & Gate meals.

Working with handpicked farmers and growers, Cow & Gate sources only the best quality ingredients for their foods, which can be appreciated in style at Purée.

The exclusive eatery aims to dazzle all the senses of its tiny discerning diners and have them goo-goo-gaga’ing for more.

To enhance the experience off the plate, all little patrons will have access to the VIB (Very Important Baby) soft play area, which incorporates bold black and white repetitive patterns with splashes of bright red to delight the sights. Inspired by of-the-moment establishments, like Soho House, the Purée soft play area serves as the perfect chill-out zone, as well as a stimulating place to mingle with others.

And if that wasn’t enough to delight the senses, patrons will also be able to view one-off Cow & Gate artworks exhibited in the restaurant. Injecting Cow &Gate’s fun and bright personality into the otherwise monochrome decor, bespoke pieces will include Warhol-inspired Cow &Gate jars and even drip-and-splash Pollock-styled canvases. 

With eye-popping visual touches and taste buds tickled, Cow & Gate’s resident pianist will also be on hand to round off the all-immersive sensory experience with nursery rhyme renditions of all-time favourites, like Baa-Baa Black Sheep and Twinkle Twinkle Little Star, on the baby grand piano. After all, what would a fine-dining establishment be without a pianist tickling the ivories?

Jenny Frost comments: "As a busy mum myself, I know just how important it is to be assured of the quality of the food you feed your little one. After all, sometimes Nico and Blake have a palette as picky as mine! Purée from Cow & Gate highlights the importance of feeding your little ones the best quality food possible, but it also understands that feeding time can be fun too!"

Bruce Newman, Cow & Gate Marketing Manager, comments: "The quality and provenance of the Cow & Gate foods range is something we’re really proud of. We're so confident in our range of products, from jarred foods to 100% fruit pouches, that we wanted to share, showcase and celebrate the products in an appropriate fashion.

"Purée is about quality food, but not posh nosh. We want to provide our lovely Cow & Gate customers with a dining experience to match the quality of the range, and we really hope it delights both babies and parents alike."

The restaurant, based in the heart of central London, is now accepting bookings for sittings on 15-16^th November.  Prospective diners should encourage their parents to book now to avoid disappointment.

To register for a complimentary sitting at Cow &Gate's Purée visit: http://cowandgatepuree.eventbrite.co.uk/

For all collateral and relevant press materials, visit:

http://cowandgate.isebox.net/puree/puree/

NEWS FROM BBC CHILDREN IN NEED

BBC Children in Need launch the 'Very Important Pudsey' Collection

Eight Bears created by five rock stars, three Dames, two Knights, and an Absolutely Fabulous actress.

BBC Children in Need today launched the inaugural 'Very Important Pudsey' Collection, a bespoke collection of nine Bears designed by the great and the good from British film, TV and music.

Sir Paul McCartney, Coldplay, Sir Terry Wogan, Dame Shirley Bassey, Brian May, Dame Judi Dench, Joanna Lumley and Dame Helen Mirren have all redesigned Pudsey  in their own unique ways. The Collection sees Pudsey recreated in an array of different colours from brown to royal blue, in a range of different materials from velvet to diamante, and in a range of different styles, from an Ab Fab Pudsey to a Leprechaun Pudsey.

Many of the stars chose to reflect some of their most iconic moments through their designs; Sir Paul McCartney designed a Sgt. Pepper Pudsey whilst Dame Helen Mirren has fashioned Pudsey in an infamous red bikini. Others have chosen to imprint their passions onto their designs, with Dame Judi Dench creating a Jockey Pudsey based on her love of horse racing, and Brian May creating an Astronomer Pudsey, based on his passion for Astronomy. The unique creations are being auctioned off at bbc.co.uk/Pudsey to raise funds for the Charity whilst being exhibited at St Pancras International from 4^th November until 17th November.

Sir Paul McCartney – the 'Sgt. Pepper' Bear is inspired by the legendary Beatles album Sgt. Pepper's Lonely Hearts Club Band. Sir Paul helped source the fabrics, ensuring his design was made exactly as he envisaged it. The medals and buttons embellished on the jacket are all vintage military and the WW2 medal is sterling silver.

Coldplay – the Viva La Vida Bear has been made out of fabric from the band's vey own clothes, and was inspired by their 2008 song which is the Bear’s namesake.

Joanna Lumley – the 'Sweetie Darling' Bear is inspired by Joanna’s years spent fondly as Patsy from Absolutely Fabulous.  The 'Sweetie Darling' Bear's tweed suit jacket is made of proper Linton tweed with original vintage Chanel buttons.  The outfit is complete with a Lulu Guinness handbag.

Sir Terry Wogan – Sir Terry Wogan has designed a leprechaun Pudsey. He hopes that he will bring pots of gold and lots of luck for BBC Children in Need this year.

Brian May – Brian’s Astronomy Bear is inspired by Brian's passion for astronomy and his Doctorate in Astrophysics, and comes with its very own telescope, so Pudsey can enjoy star gazing, as his creator intended.

Shirley Bassey – Shirley’s 'Diamond’s are Forever' Bear is coated in 3,500 genuine single Swarovski crystals with a glass bead fabric as the bandana.  The Bear is inspired by her iconic Bond theme tune.

Dame Helen Mirren – the Helen Mirren Pudsey is inspired by Helen’s world famous red bikini and her love of being on holiday.

Dame Judi Dench - Judi’s Jockey Bear is inspired by her beloved racehorse Smokey Oakey.

Joanna Lumley said of her 'Sweetie Darling' Bear: "This project really has been tremendous fun; I loved dreaming up my Pudsey design.  I don't believe it needs much explanation, but my design is a reflection of a character I hold very dear, Patsy! I hope this Bear has just as much fun being Patsy as I did! Please do get bidding and give this adorable Bear a lovely home!"

Dame Shirley Bassey said: “BBC Children in Need is a very special charity doing incredible work for disadvantaged children, so I of course wanted to support them in restyling Pudsey Bear.  Pudsey is an icon, and as such I felt he deserved a bit of sparkle, and just a touch of luxury, after all, he deserves it.”

Director of Marketing and Fundraising at BBC Children in Need, Sarah Monteith says: "We are truly privileged that these national treasures have redesigned Pudsey for this incredible collection.  Their creativity has given each Bear wonderful character and personality, and you can’t help but smile when you see them. We hope the public will get bidding to give these Bears a home and to help change the lives of disadvantaged children and young people right here in the UK."

For more information on the Very Important Pudsey collection including auction details or to find out more about BBC Children in Need, please visit bbc.co.uk/pudsey

NEWS FROM SCOOBY-DOO

SCOOBY-DOO! ADVENTURES

THE MYSTERY MAP

All-new Scooby-Doo! puppet movie launches this Halloween

 This spooky season, get ready to experience the world famous Scooby-Doo! and the crew like never before, in an original movie with a brand new puppet format. Zoinks!

Scooby-Doo! Adventures The Mystery Map DVD sees new-look Scooby and the gang embark on a mad, pizza-fuelled dash to find pirate Gnarlybeard's hidden treasure.

Confronting more than a few chilling obstacles along the way, watch as the slobbering-sleuth and his band of crime-busting puppet pals sniff out the clues, only to have the map stolen by the frightening Phantom Parrot. Ruh-roh!

The gang must track down the mysterious bird to recover the map if they ever want to reach the spooky ship. But, once on-board, what will Gnarlybeard be willing to do to protect his booty?

Scooby-Doo, where are you?! The new format DVD, Scooby-Doo! Adventures: 'The Mystery Map', is available from 21st October 2013.

NEWS FROM COW & GATE

DANCE DANCE BABY

COW & GATE REVEALS NEW AD FEATURING LITTLE PERSONALITIES

Cow & Gate, the baby feeding brand, has today unveiled its new personality-packed advertising campaign, 'Dance Dance Baby', starring little groovers from across the country.

From bouncing on their bottoms to jiggling along to a jive, moving to music is just one way little ones show off their big personalities. In celebration of this, Cow & Gate is putting the nation's grooviest movers in the spotlight.

Over the summer months, Cow & Gate invited parents to submit videos of their little ones expressing their personalities through dance for the chance to take the stage in the brand's next advert. The final stars were selected from over 3,500 entries.

Bruce Newman, Cow & Gate Marketing Manager, comments: "Cow & Gate loves little personalities, which is why we wanted to celebrate seeing the nation's little one’s personalities come to life in our latest advert.

"These little ones have danced their way into our hearts and we know they'll have audiences boogying too".

The 'Dance Dance Baby' advertisement is due to air on 19^th October and will also be available to view on Cow & Gate's website and YouTube channel.  For more information on Cow & Gate, visit www.cowandgate.co.uk or find them on Facebook www.facebook.com/cowandgateuk.

NEWS FROM MIELE

2063 Dining

Experience the kitchen of the future with Miele

IMAGINE A kitchen that can help you live longer, suggest meals to optimise your performance and even stop you from snacking…

Between Thursday 19th and Sunday 22^nd September and in celebration of its 50^th anniversary in the UK, top appliance aficionado Miele will partner with the London Design Festival and innovative chef Ben Spalding to launch 2063 Dining, an exhibition that will cast an eye ahead to 2063 dining experiences.

Premiering during one of the world's most important annual design events, visitors will be invited to immerse themselves 50 years into the future.  The fully interactive kitchen exhibition will explore aspects of future living from entertainment, work, cooking and eating.

Working with online fashion and trend forecasting agency, Trendstop, Miele has compiled the 2013 Miele Kitchenology Report[1], revealing the kitchen of the future will be a fully interactive and multi-functional space, featuring a range of new systems and technologies:

1.     Handprint scanners

Somewhat like your own personal nutritionist, health monitors will become a regular fixture in the kitchen of the future, giving real-time health analytics for every member of the family. Health monitors will not only be able to tell you when you've reached your daily calorie quota but also share important information on body fat ratio, heart rate and cholesterol levels and suggest a diet to optimise performance levels.

2.     Holographic projections

As technology becomes more invisible and immersive, holograms will offer more natural forms of virtual socialising. Fancy an old family favourite meal? Recipe books will become a thing of the past, replaced by holograms that will project, for example, your grandma guiding you through your all-time favourite shepherd's pie!

3.     Sensor control

Sensory elements such as lighting and sound will be determined by what the kitchen is being used for. If the kids are doing their homework, subtle yellow lighting and soothing music will play to keep children concentrated and focused. Even more impressive, the elements will be interchangeable using brainwave technology. Simply standing in front of a wall-mounted sensor and thinking of your needs will be enough to make the changes desired.

4.     Multipurpose living walls

Homes will have a much more indoor-outdoor feel that they do today. The kitchen of the future will be equipped with plant walls for water storage and in order to bolster the amount of fresh oxygen available in the home. Identified as needing more fruit and veg by your health scanner? The kitchen will also be fully equipped with hydro-nutrition technology to grow delicious fruit, vegetables, herbs and other plants in these growing pods. Once grown, it will be case of "steaming is believing" as steam cooking is identified as the best way to prepare for the health conscious.

Jaana Jatyri, CEO at Trendstop who commissioned the 2013 Miele Kitchenology Report, for Miele comments: "There will be dramatic changes in the way we source food and even in what we eat in the next 50 years. For example, the way we are used to transporting food from the farm to store to the home as well as storing it in each stage wastes vast amount of energy and resources. Future consumers will be growing more of their food fresh right in their kitchens. We also suspect they will be able to take advantage of advanced technologies that work on cellular and atomic rather than mechanical levels."

Miele is working with Ben Spalding who has worked at a number of the world's top restaurants, including Heston Blumenthal's three-star Fat Duck and Le Manoir, a restaurant run by Raymond Blanc. The critically acclaimed chef has devised a range of dishes anticipated to be popular in 2063. The menu includes dumplings filled with insects and bean paste; hot and cold, raw and cooked 30-ingredient salad; and tasty clamped root vegetables cooked in sweet yoghurt and spices.

Ben comments: "The dishes are based on the research collated by Miele which found, for example, that insects on the menu will become as normal as eating bread, that five-a-day will be old hat, and-10-a-day juice drinks will be the new craze. Consumers will also have a much wider range of flavours available to them as people will rediscover plants that aren't suitable for commercial food storage or transport, but which suit home growing.

Another thing that cropped up in the research that I'm interested in exploring further, is functional food cocktails. The idea is to create meals that will contain all the essential vitamins, minerals and macro-nutrients people need to survive. Couple this vision with advances in steam cooking, some of which we are already seeing today, and our ability to sustain a healthy eating future."

Talking about the exhibition, Dominic Worsley, Marketing Director at Miele adds: "Innovation is important to us at Miele, we were of course the first to pioneer cooking with steam in the integrated kitchen appliance arena. In fact, our research and development team is already working on similar ideas shown at the 2063 Dining exhibition so we may not even have to wait fifty years before we start to see these types of innovations in Miele appliances."

Miele's 2063 Dining will be open between Thursday 19^th September to Sunday 22^nd September at DesignJunction, Stand 20a, The Sorting Office, 21 – 31 New Oxford Street, London, WC1A 1BA from 10am. To apply for tickets, please visit http://thedesignjunction.co.uk/ for more information, prices may vary.

Tweet @Miele_GB with #Miele2063Dining

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[1] Research commissioned by Trendstop for Miele, August 2013