Tuesday, 29 April 2008

News from npower


Piers Morgan and TV presenter Fearne Cotton today sent out a green SOS to find the UK’s most passionate ‘green-agers’ to take part in npower’s Climate Cops programme - a £20million, five year initiative designed to motivate eco-aware students to turn their passion for the environment into positive action.

The Climate Cops programme will offer a ‘first of its kind’ training scheme led by some of the UK’s most high profile campaigners, environmental experts, media gurus and celebrities, who will come together to mentor 11 to 13 year old students through their chosen green mission. Selected students will take part in a unique training course designed to teach them how to develop campaigns that will affect change in their local communities. The year long programme includes:

- Piers Morgan: With over twenty years of media experience under his belt, Piers will tutor the students on how they can harness the media to publicise their cause, along with working out ‘Whose Got Talent’, by judging the year long competition
- Fearne Cotton: As an all round media presenter and aspiring green queen, Fearne’s role will be to act as a mentor to the kids, to inspire them to sign up to the programme and share their experiences of living an ethical lifestyle
- Green Outward Bound® Course: In conjunction with The Outward Bound Trust and endorsed by HRH, The Duke of York, the students will attend the UK’s first ever ‘green’ Outward Bound® course - offering them the chance to learn about sustainable living, climate change and leadership skills through challenging outdoor experiences

Schools and students interested in entering the programme are invited to go to www.npower.com/GreenSOS before 13th June to submit an entry by identifying a local ‘green’ issue they feel passionately about changing; from poor recycling facilities to a neglected public park. A panel of judges will then select ten schools to secure a place on the programme. The most successful green mission, as judged by Piers Morgan and other industry experts, will win a £20,000 ‘green’ makeover for their school.

Piers Morgan commented: “As a father, I’m concerned about the future of the environment and how education can help to tackle this important issue. The npower Climate Cops programme is unique in that it has been designed to motivate young people to make their own choices in how they want to help the planet. This campaign will include all the training and skills the students need in their green mission, from selecting a cause, through to project management, campaigning, using the media and working as a team. Conducting a green project at a local community may seem like a small contribution, but if we all joined forces to do our bit, together we can make a difference.”

His Royal Highness, The Duke of York and Chairman of the Board of Trustees for The Outward Bound Trust commented "I am delighted that npower are working alongside Outward Bound in our determination to deliver far-reaching and innovative ideas and courses for young people. npower brings a new dimension to what we are able to deliver to young people's development and education."

TV presenter and green supporter, Fearne Cotton commented, “I’m not professing to be the ultimate green queen as all of us can always do more, but the great thing about npower’s Climate Cops programme is that it encourages students to work together to spread awareness, which can definitely can make a difference! I think it is a great initiative to inspire young people to lead a greener lifestyle, feel motivated to take more action to help reduce climate change and through that, inspire others to do the same”.

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